privacy policy
1. INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA
1.1 Introduction
Thank you for visiting Sarah's Fashion. We appreciate your interest in our online store. This Privacy Policy explains how we collect, use, and protect your personal information when you visit or use our website.
Personal data refers to any information that can be used to identify you directly or indirectly.
1.2 Data Controller
The data controller responsible for processing personal data in accordance with the General Data Protection Regulation (GDPR) is:
Sarah's Fashion
Email: info@sarahs-fashion.com
The data controller determines the purposes and methods of processing personal information.
1.3 Data Security
Our website uses SSL/TLS encryption to protect your personal information and confidential communications, including orders and inquiries.
You can recognize a secure connection by the "https://" prefix and the padlock symbol displayed in your browser.
Sarah's Fashion does not use automated decision-making or profiling that produces legal effects or similarly significant consequences under Article 22 GDPR.
2. INFORMATION COLLECTED WHEN VISITING OUR WEBSITE
When you browse our website without registering or submitting information, our servers automatically collect certain technical information, including:
- Pages visited
- Date and time of access
- Amount of data transferred
- Referring website or source
- Browser type and version
- Operating system
- IP address (where applicable, anonymized)
This information is collected to ensure the stability, security, and functionality of our website in accordance with Article 6(1)(f) GDPR.
Server log files are not used to personally identify visitors unless unlawful activity is suspected.
3. COOKIES
Our website uses cookies to improve your browsing experience and provide certain website functions.
Cookies are small text files stored on your device. Some cookies are deleted after your browsing session ends, while others remain stored on your device until deleted.
Cookies may collect information such as:
- Browser information
- Device information
- Location data
- IP address
We use cookies to:
- Improve website functionality
- Remember shopping cart contents
- Save customer preferences
- Analyze website performance
- Provide relevant marketing content
The legal basis for using cookies is:
- Article 6(1)(b) GDPR for contract-related processing.
- Article 6(1)(f) GDPR for legitimate business interests.
- Article 6(1)(a) GDPR where consent is required.
When you first visit our website, you will be asked to accept or manage cookie preferences through our cookie banner.
You may also manage cookies through your browser settings. Please note that disabling cookies may affect website functionality.
4. CONTACTING US
If you contact us by email or through our contact forms, we collect the information you provide to respond to your inquiry.
This information is processed solely for communication purposes and customer support.
Legal basis:
- Article 6(1)(f) GDPR (legitimate interest)
- Article 6(1)(b) GDPR where the inquiry relates to a contract or purchase
Your information will be deleted once your request has been fully resolved unless legal retention obligations apply.
Contact Email:
info@sarahs-fashion.com
5. CUSTOMER ACCOUNTS AND ORDER PROCESSING
When placing an order or creating an account, we collect the information necessary to process your purchase.
This may include:
- Name
- Billing address
- Shipping address
- Email address
- Telephone number
- Payment details
Customer accounts may be deleted at any time upon request.
Your information is retained only for as long as necessary to fulfill contractual and legal obligations, including tax and accounting requirements.
6. EMAIL MARKETING
6.1 Newsletter Subscription
If you subscribe to our newsletter, we will send updates about:
- New collections
- Promotions
- Special offers
- Company news
We use a double opt-in system to verify subscriptions.
You may unsubscribe at any time by:
- Clicking the unsubscribe link in any email.
- Contacting us at:
The legal basis for newsletter subscriptions is Article 6(1)(a) GDPR.
6.2 Marketing Emails to Existing Customers
If you purchase products from Sarah's Fashion, we may send you information about similar products or services.
You may object to receiving these communications at any time by contacting us.
7. PAYMENT AND ORDER PROCESSING
To complete your order, we may share necessary information with:
- Shipping providers
- Payment processors
- Banking institutions
This information is transferred only when required to fulfill your purchase.
Legal basis:
Article 6(1)(b) GDPR.
PayPal
If you choose PayPal as your payment method, payment information will be processed by PayPal.
PayPal may perform credit checks where legally permitted.
For more information, please review PayPal's own privacy policy.
Klarna / SOFORT
Where available, payments through Klarna or SOFORT are processed by their respective providers according to their own privacy policies.
8. REVIEW REQUESTS
With your consent, Sarah's Fashion may send a one-time email requesting a product or shopping experience review.
You may withdraw your consent at any time.
9. SOCIAL MEDIA FEATURES
Our website may include links or integrations with social media platforms, including:
These features may connect to external services only after you actively click them.
Please consult the respective privacy policies of these providers for additional information.
10. ONLINE ADVERTISING
Sarah's Fashion may use advertising technologies to improve marketing performance and deliver relevant advertisements.
These technologies may include:
- Google Ads
- Google Remarketing
- Facebook Pixel
These services may use cookies and anonymous identifiers to measure advertising effectiveness.
Such processing is carried out based on:
- Consent under Article 6(1)(a) GDPR.
- Legitimate interest under Article 6(1)(f) GDPR.
You may withdraw consent or adjust advertising preferences at any time.
11. WEBSITE ANALYTICS
Our website may use analytics services such as Google Analytics to understand website usage and improve our services.
Collected information may include:
- Pages visited
- Session duration
- Device information
- Browser information
- Anonymous IP data
IP anonymization is enabled whenever possible.
You can disable analytics tracking through your browser settings or available opt-out tools.
12. REMARKETING
Sarah's Fashion may use remarketing technologies to display relevant advertisements to previous website visitors.
These services may include:
- Google Remarketing
- Facebook Remarketing
Remarketing only occurs where legally permitted and, where required, based on your consent.
13. YOUR GDPR RIGHTS
Under the GDPR, you have the following rights:
Right of Access
You may request information about the personal data we process.
Right to Rectification
You may request correction of inaccurate information.
Right to Erasure
You may request deletion of your personal information where legally permitted.
Right to Restrict Processing
You may request limited processing of your data.
Right to Data Portability
You may request a copy of your personal data in a machine-readable format.
Right to Withdraw Consent
You may withdraw consent at any time.
Right to Object
You may object to certain forms of data processing.
Right to Lodge a Complaint
You may file a complaint with your local data protection authority.
14. RIGHT TO OBJECT
If we process your data based on legitimate interests, you have the right to object at any time.
If your personal data is used for direct marketing purposes, you may object immediately and free of charge.
15. DATA RETENTION
Personal information is retained only for as long as necessary:
- To fulfill contracts.
- To comply with legal obligations.
- To resolve disputes.
- To enforce agreements.
After applicable retention periods expire, data is securely deleted.
CONTACT US
If you have any questions regarding this Privacy Policy or your personal information, please contact:
Sarah's Fashion
Email: info@sarahs-fashion.com